Graphic Design Work

In VIS 207, Introduction to Graphic Design, we were tasked with designing a multi-slide social media post for a brand or organization. I chose Patagonia, focusing on their sustainable brand image. Building on this project, we then created a scroll story for the same brand, using ChatGPT to assist with the storytelling. My scroll story featured two pages: one exploring Patagonia’s journey toward sustainability and another highlighting an adventurous trip to the Patagonia region.

These projects challenged me to step out of my comfort zone and taught me valuable design concepts, including layout, storytelling, and brand alignment. While I may not pursue a career as a designer, these skills will be invaluable throughout my career and will assist when working closely with creatives.